Pinocchio Appeal

Artwork below for Pinocchio, Northern Ballet’s children’s ballet, and the Pinocchio Appeal.

Set up by our development team, the Pinocchio Appeal ran alongside the performances of Pinocchio. The campaign’s aim was to encourage people to donate in order to support outreach work in schools.

The assets I created used the poster image from the Pinocchio production, alongside added elements such as stars to give the campaign its own identity. Artwork was displayed around the theatre at performances, as well as on social media and the company website.